The rules of this page, written before the game started
A scoreboard only counts if the rules were set before kickoff. Here are ours.
- Every tracked keyword listed before we startedThe target list below went public before a single page ranked. No adding winners to the list after the fact.
- Numbers posted monthly, uneditedWhat the tool reports is what gets published. No rounding up, no favorable date ranges, no cropped screenshots.
- Misses stay publishedA keyword that drops, stalls, or never ranks stays in the table. The log notes what we changed in response.
- Methodology statedWhere the numbers come from, which database, how often, and what happens to retired keywords — written out below, in full.
The honest zero
July 2026, pre-launch: a Semrush lookup for confidentconnect.com returns nothing. Zero authority. Zero ranking keywords. Zero organic traffic. That's from Semrush data we pulled in July 2026, before the site went live.
Most companies would bury that. We documented it on purpose. A before-and-after only means something if the before is on the record — so every number that appears on this page after launch is measured against a zero you watched us write down.
No inherited domain, no purchased backlinks, no head start. Whatever this domain ranks for, it ranked for in public, from nothing.
The keyword list, frozen before launch
Fourteen keywords, named in advance. These are the searches we intend to win. Check back and see whether we did.
| Keyword | Market | Position at baseline | Current | Peak |
|---|---|---|---|---|
| seo company staten island | Staten Island, NY | Not ranking — site unlaunched | — | — |
| seo company long island | Long Island, NY | Not ranking — site unlaunched | — | — |
| seo company nj | New Jersey | Not ranking — site unlaunched | — | — |
| seo company new york | New York, NY | Not ranking — site unlaunched | — | — |
| seo company brooklyn | Brooklyn, NY | Not ranking — site unlaunched | — | — |
| seo company newark | Newark, NJ | Not ranking — site unlaunched | — | — |
| seo company philadelphia | Philadelphia, PA | Not ranking — site unlaunched | — | — |
| seo company pittsburgh | Pittsburgh, PA | Not ranking — site unlaunched | — | — |
| local seo services | US national | Not ranking — site unlaunched | — | — |
| aeo services | US national | Not ranking — site unlaunched | — | — |
| law firm seo | US national | Not ranking — site unlaunched | — | — |
| insurance seo | US national | Not ranking — site unlaunched | — | — |
| seo for gyms | US national | Not ranking — site unlaunched | — | — |
| restaurant online ordering system | US national | Not ranking — site unlaunched | — | — |
Baseline documented from Semrush data we pulled in July 2026, pre-launch. Current and peak columns update monthly after launch. Keywords retired later stay in this table, marked retired.
Every month gets an entry. This is the first.
One entry per month, wins and misses both. Nothing edited after posting.
The baseline. Zero across the board.
Pre-launch, a Semrush lookup for confidentconnect.com returns nothing. Zero authority, zero ranking keywords, zero organic traffic — from Semrush data we pulled in July 2026, before the site went live.
The fourteen target keywords above were written down this month, before any of them could rank. The keyword set is now frozen. From here, every entry reports positions against this zero — unedited, misses included.
How the numbers get made
A scoreboard is only as honest as its measurement rules. Here's exactly how this one works — the same standard we'd demand from any vendor showing us a chart.
- One tool, one databasePositions are what Semrush's US database reports for confidentconnect.com. We don't switch tools when one flatters us.
- Checked monthlySame cadence every month, posted as reported. No waiting for a good week to take the reading.
- Keyword set frozen at launchThe fourteen keywords above are the list. Any keyword added later gets its own dated baseline entry — it doesn't inherit this one.
- No cherry-pickingRetired keywords stay in the table, marked retired. Nothing gets deleted to clean up the record.
If we can't rank ourselves, why would you pay us to rank you?
That question should terrify most SEO companies. We built a page around it. Search results are public. Anyone can look up any agency's own rankings with one free lookup — and the industry is counting on you not doing it. We'd rather hand you the lookup, pre-run, updated monthly, with the losses left in.
The scoreboard discipline is the product. Listing targets before the work starts, posting numbers you can't edit, keeping the misses on the wall — that's exactly what we install for clients in local SEO engagements: named keywords, dated baselines, monthly numbers, no theater. This page is us taking our own medicine, in public, from a documented zero.
We've run against a scoreboard before. Our agency, FreedInsure, started at $227 in first-month commission and grew into a book averaging $1.3M a year with three-quarters of the book renewing — every stage of it tracked, and the whole build written up in the FreedInsure case study. This page is the same habit, applied to a new domain. Watch it work, or watch us miss. Either way, you're watching the real thing.
Questions about the scorecard
Want this discipline pointed at your business?
The free revenue diagnosis is the same exercise you just watched us run on ourselves: your visibility, your lead flow, your close math — measured, dated, and delivered in writing with a straight verdict.
Get your free diagnosis